Instagram has been a popular social media platform and has made a place in people’s lives all over the world. Recognising the growing rage for this photo and video sharing social networking app, businesses have been increasingly emphasizing on channeling their marketing strategies on Instagram. Marketing plans for a business have evolved considering the greater reach of Instagram to customers from every corner of the globe. While the fundamental principle remains of attracting customers and engaging them, the trick on Instagram is to get a number of likes and subsequently get an increasing number of followers on the official Instagram account. This is a crucial factor since even buying 50 Instagram likes is a difficult task to achieve.
The more the number of likes on an Instagram post, the more are the chances of it getting shared and it being known amongst different sectors of the society around the world. This way one can attract more followers on the Instagram handle. Businesses can share their products or services on Instagram to attract fellow Instagram users and attract potential leads. An Instagram post can make a business popular within a matter of a few days.
All a business needs to do is share a picture or product on its Instagram account. This post needs to focus on unique and interesting content that can force a user to pay attention to it. The user/ viewer hits the like button on the post to show that he/ she found the most engaging and shares it amongst fellow followers. This is crucial since, without engaging content, the option is to adopt dishonest methods such as to buy 50 Instagram likes. With increasing number of likes and shares, the follower’s increases. This brings traffic to the Instagram account and the business website, thereby promoting and expanding the business by bringing customers.
Thus, Instagram is a great means of promoting the business and building brand value.